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Latest posts
Last updated about 16 hours ago
The power of consistency and removing silos: Your Marketing Week
about 18 hours ago
At the end of every week, we look at the key stories...
Future Marketing Leaders on the opportunities marketers should be embracing
1 day ago
Our 2026 cohort of Future Marketing Leaders discuss the opportunities that the...
‘Positive shock factor’: Why Boots Opticians is having ‘a rest moment’
1 day ago
Describing its offering as the optical sector's “best kept secret”, Boots Opticians...
Disney creates connected marketing organisation to better align with wider business
2 days ago
Disney has promoted Asad Ayaz to the expanded chief marketing and brand...
Disney creates connected marketing organisation to better align with wider business
2 days ago
Disney has promoted Asad Ayaz to the expanded chief marketing and brand...
Marketing recruitment intent takes another tumble
2 days ago
While more marketing leaders expect to add to their teams in the...
Marketing recruitment intent takes another tumble
2 days ago
While more marketing leaders expect to add to their teams in the...
‘More personalised and relevant’: How Papa Johns democratised data for franchisees
2 days ago
After identifying post-pandemic retention as a key challenge, the pizza chain has...
‘More personalised and relevant’: How Papa Johns democratised data for franchisees
2 days ago
After identifying post-pandemic retention as a key challenge, the pizza chain has...
Brands can connect their distinctive brand assets with meaning
2 days ago
While distinctiveness must be a priority for brand codes, these codes can...
Brands can connect their distinctive brand assets with meaning
2 days ago
While distinctiveness must be a priority for brand codes, these codes can...
PR drives marketing budget growth as overall Q4 spend stalls
2 days ago
PR led marketing budget growth in the final quarter of 2025, according...