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Last updated 3 days ago
Best Buy, Lowe’s chief marketing officers explain why they launched new influencer programs
3 days ago
This article was first published by Digiday sibling Modern Retail In 2025,...
Podcast companies turn to live events to capture growing advertiser spend
3 days ago
As brands step up their podcast marketing spend, podcast companies are putting...
Agencies create specialist units to help marketers’ solve for AI search gatekeepers
4 days ago
Rising demand among marketers for AI search expertise is driving more agencies...
What AI startup Cluely gets — and ad tech forgets — about attention
4 days ago
At first glance, Cluely reads like a parody of startup culture. A...
Vogue faces new headwinds as Anna Wintour — who agency execs say made ad dollars flow — shifts focus
4 days ago
Condé Nast execs are pressured to retain ad dollars after Anna Wintour...
Media Briefing: ‘Cloudflare is locking the door’: Publishers celebrate victory against AI bot crawlers
4 days ago
This week’s Media Briefing looks into Cloudflare’s new tool that lets publishers...
In CTV, retail media and emerging channels, third-party data is more important than ever
4 days ago
Georgina Bankier, vp, global platform partnerships, Dun & Bradstreet In today’s fractured...
How Future is using its own AI engine to turn deeper engagement into ad dollars
5 days ago
Future is betting on AI to boost recirculation – and make that...
Future of TV Briefing: TV is YouTube’s top screen — except when counting views and among Gen Z viewers
5 days ago
This week’s Future of TV Briefing looks at how mobile still accounts...
Substack’s video bet could be a growth hack for small creators
5 days ago
As Substack invests in video content, the platform’s smaller creators stand to...
Here are the biggest misconceptions about AI content scraping
5 days ago
AI bots scraping publishers’ sites for real-time information are now scraping publishers’...
Ad Tech Briefing: Start-ups are now table stakes for the future of ad tech
6 days ago
Sources tell Digiday that Integral Ad Science has entertained suggestions of splitting...