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Latest posts
Last updated about 16 hours ago
Why brands are still showing up on Roblox
about 16 hours ago
Over the past year, Roblox has become harder for brands to ignore...
In Graphic Detail: Why YouTube is a genuine threat to Netflix
about 16 hours ago
The most telling point (so far) of Netflix’s proposed acquisition of Warner...
Media Briefing: The top trends in the media industry for 2025
about 16 hours ago
There will not be a Media Briefing next week due to Digiday’s...
At Ebiquity, a new role signals marketing’s shift from metrics to meaning
about 16 hours ago
In January, Nick Pugh will take on a new role at Ebiquity...
Why media mix modeling is becoming essential for predictive ROAS measurement
1 day ago
Gary Danks, GM, AIM by Kochava For years, app marketers have leaned...
As every screen becomes shoppable, attribution problems resurface
1 day ago
In the latest “every surface becomes shoppable” news, more platforms are inking...
Digiday Scorecard: Publishers’ rate Big Tech’s AI licensing deals
1 day ago
AI licensing has gone from niche to crowded fast: Meta, Microsoft and...
Lowe’s wants to do more with AI shopping in 2026
1 day ago
The story was first published by Digiday sibling Modern Retail Expect more...
‘This isn’t the old pre-roll world’: YouTube has been talking TV — now it’s selling that way
1 day ago
YouTube has been chasing TV ad budgets for years. What’s changed recently...
Future of TV Briefing: How the future of TV shaped up in 2025
1 day ago
This week’s Future of TV Briefing looks back at the top topics...
The state of identity: Evolving approaches to targeting, measurement and transparency
2 days ago
This State of the Industry report, sponsored by IntentIQ, explores how brands...
Crossmedia and Mile Marker make moves now to grow in their rosters in 2026
3 days ago
Two independent media agencies, one larger and one still growing, positioned themselves...