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Last updated 2 days ago
‘JG believed that even in a demanding industry, it was possible to lead with both rigor and humanity’
2 days ago
The sad news of John Gentry’s death, the CEO of OpenX, emerged...
Forrester’s principal media report: It’s here to stay, so wise up on how to use it
3 days ago
There are some in the marketing and media industries who might not...
Future of Marketing Briefing: X claims an ad comeback, reality proves out a different thesis
3 days ago
A claim from X has has taken on a life of its...
The EC further pushes to rein-in Google’s ad tech monopoly
3 days ago
The European Commission published provisional findings on Google’s ad tech stack, ruling...
Beverage brands update Dry January marketing based on changing consumer habits
3 days ago
This story was first published by Digiday sibling Modern Retail This January,...
Mythbuster: What AI is not about to do in advertising
3 days ago
As the hype around AI thins into something closer to reality, the...
How apparel brands aim to win the spotlight at the Winter Olympics
4 days ago
This story was first published by Digiday sibling Modern Retail Apparel and...
The Rundown: Google has drawn its AI payment lines — and publishers’ leverage is narrow
4 days ago
Google’s testimony to U.K. lawmakers this week did more than restate familiar...
How The North Face, Vans and Timberland are trying to transform their businesses in 2026
4 days ago
This story was first published by Digiday sibling Modern Retail Apparel and...
Media Briefing: Google’s latest core update a reminder that pageviews can’t remain the primary metric
4 days ago
This week’s Media Briefing looks at the impact of Google’s latest core...
‘We don’t care if you don’t use our UX anymore’: Yahoo recasts its DSP as a data backbone for the agentic world
4 days ago
Yahoo is intentionally making its demand-sider platform (DSP) less sticky. That cuts...
The case for and against influencer-led Super Bowl ads
5 days ago
While creators have established themselves as essential marketing assets, A-list celebrities continue...