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Last updated 2 days ago
How the Washington Post is expanding its global subscriber base
2 days ago
The subscriptions boom came for the Washington Post in March and April...
As Q4 gathers pace, the ad industry braces for long-lasting economic trauma
2 days ago
Don’t overestimate the coronavirus recovery The worst might be over for the...
‘On a lot of people’s minds right now’: DTC startups are in a holding pattern until after the election
2 days ago
This is the latest installment of the DTC Briefing, a weekly Modern...
‘Marketing myopia’: Quibi’s flameout is a cautionary tale for advertisers keen to latch on to the next big thing in media
2 days ago
“You had me at hello.” No, not Renée Zellweger’s famous line from...
‘Something inherently local’: Tegna leans into user-generated content on linear and digital with ‘Near Me’
3 days ago
In a year crammed with arresting news images, local broadcaster Tegna has...
Why Nordic publishing giant Schibsted joined the coalition lobbying for Apple App Store ‘fairness’
3 days ago
Nordic publishing giant Schibsted became one of 20 new members of the...
‘This conversation is personal’: Inc.’s columnists are now available through text for readers willing to pay
3 days ago
Starting this month, Inc. is testing a new reader engagement avenue to...
With a new Shopify partnership, DTC brands are bullish on TikTok once again
3 days ago
This article was reported on — and first published by — Digiday...
Publishers must strengthen their relationships with brands and customers
3 days ago
Zara Erismann, MD Publisher EU, LiveRamp In today’s market of tightening data...
Brands are tapping gameday energy to drive engagement with content on social
3 days ago
As the world adjusts to the new normal, sports and entertainment publishers...
French advertising organizations lodge complaint with competition regulator over Apple privacy changes
3 days ago
A group of influential French internet advertising associations have filed a complaint...
‘Great position to steal share’: As use-it-or-lost-it ad spending picks up, TikTok emerges as an unlikely beneficiary
4 days ago
As the end of the year rapidly approaches, many advertisers are finding...