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Latest posts

Last updated about 11 hours ago

Future starts to sharpen its AI search visibility playbook

about 11 hours ago

This year, TechRadar publisher Future wants to win the AI visibility game...

Walmart Connect takes a play out of the Amazon playbook to make agentic AI the next battleground in retail media

about 11 hours ago

Walmart is going all in on artificial intelligence and agentic technologies for...

Future of Marketing Briefing: The ad business arrived at CES in a holding pattern

about 11 hours ago

CES functioned less as a turning point than a temperature check for...

Inside the brand and agency scramble for first-party data in the AI era

about 11 hours ago

New year, same problems. Even with Google’s U-turn to keep third-party cookies...

Digiday’s extensive guide to what’s in and out for creators in 2026

about 11 hours ago

2026 will be the year authenticity gets repriced in the creator economy...

Media Briefing: Here’s what media execs are prioritizing in 2026

1 day ago

This week’s Media Briefing looks at the main business areas publishing executives...

Pitch deck: How Amazon is emerging as the proof layer for TV spend

1 day ago

Amazon is becoming the easiest place to make TV spend defensible inside...

What does media spend look like for 2026? It could be worse — and it might be

1 day ago

You may not know it or have felt it, but 2025 was...

Here are the 2025 brand winners and losers of tariffs

1 day ago

This story was first published by Digiday sibling Modern Retail Tariffs completely...

Omnicom Media wraps CES deals with a Pinterest collaboration that includes shoppable boards

1 day ago

Pinterest is considered by many to be one of the OGs of...

Brands, marketers turn to new top-level domains to build recognition in the era of AI

2 days ago

The era of traditional search is changing. AI-powered answers are putting space...

Omnicom Media’s Adamski: clients are the only ones not complaining about principal media

2 days ago

A month after Omnicom closed its $13 billion acquisition of Interpublic Group...