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The Internet Marketing Driver
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Latest posts
Last updated 4 days ago
Straight From the (AI) Source: Is AEO/GEO different than SEO? Google, Microsoft, and others explain how to be visible in AI search [Quotes, videos, articles, and more]
4 days ago
Ever since ChatGPT launched in November 2022, marketers have tried to understand...
Rel Canonical Is Just A Hint – A Reminder That Google Can Make Its Own Decision (And That Decision Can Cascade To ChatGPT And Other AI Platforms) – Case Studies
19 days ago
It’s always fascinating to see SEO issues that can pop up across...
The Power of Personal Intelligence in Gemini and AI Mode – Another big step towards Jarvis, the impact to SEO and AI Search, and the inherent tracking challenge
about 1 month ago
AI Search is growing and advancing at a rapid clip. Google, OpenAI,...
‘The Core Before Christmas’ – Google’s December 2025 Broad Core Update – Analysis and Findings From The 18 Day Rollout
2 months ago
I cover the December 2025 broad core update, which was a huge...
AI Search, hreflang, and translated content. How do ChatGPT, Perplexity, Gemini, Copilot, and Claude handle multilingual queries?
3 months ago
I’ve worked on many international SEO projects over the years, including structuring...
Stop the AI Tool and scraper madness – Set up Cloudflare today and watch expensive automated traffic disappear [Case Study]
4 months ago
I cover the absolutely insane, frustrating, and expensive AI tool, bot and...
AI Search and the growing importance of developing strong core visibility systems, site-level quality scoring, and anti-spam systems
5 months ago
As AI Search platforms like ChatGPT, Perplexity, and Claude continue to grow,...
Hidden Disavow Files in GSC – Yet another reason Google just needs to remove the Disavow Tool already
5 months ago
I started helping a new client recently and was going through some...
AI Search and Syndicated Content: How syndicating content can impact visibility across ChatGPT, Perplexity, Claude, and Gemini
6 months ago
In 2023, I published a case study showing the impact of syndicated...
Wirecutter dropped heavily in search visibility over the past four months – Was it a reviews update, Google’s ‘Starkly different’ algorithm, or was vertical expertise rewarded?
7 months ago
While researching reviews last week, I noticed Wirecutter wasn’t ranking as well...
AI Search and JavaScript Rendering – How client-side rendering causes visibility and ranking problems in ChatGPT, Perplexity, Claude, and others [Case Study]
7 months ago
In December of 2024, Vercel published an article explaining how most AI...
The June 2025 Google Core Update: Analysis and Findings covering HCU(X) surges, AI Overview impact, YMYL volatility, and more
8 months ago
We were due for a broad core update, and a broad core...