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Search Engine Journal

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Latest posts

Last updated about 20 hours ago

Google’s New AI Search Guide Calls AEO And GEO ‘Still SEO’ via @sejournal, @MattGSouthern

about 20 hours ago

Google's new AI Search guide says AEO and GEO are still SEO...

GA4 Tracks AI Assistant Traffic, FAQ Results Gone – SEO Pulse via @sejournal, @MattGSouthern

about 23 hours ago

Google adds AI assistant traffic to GA4, FAQ rich results are gone...

Why Your AI Ad Strategy Is Only As Good As Your Data via @sejournal, @gregjarboe

1 day ago

AI magnifies what you give it. Weak inputs produce accelerated inefficiency. Here's...

Google Analytics Adds AI Assistant As Default Channel Group via @sejournal, @MattGSouthern

2 days ago

Google Analytics now separates AI assistant traffic from referrals with a new...

Stop Treating AI Visibility As One Problem. It’s Actually Three, On Three Different Layers via @sejournal, @DuaneForrester

2 days ago

When your brand disappears from ChatGPT or Perplexity, the fix isn't more...

Direct Traffic & Popularity – Correlation, Not Causation via @sejournal, @TaylorDanRW

2 days ago

A new AI citation study sparked a familiar SEO debate: the difference...

How To Measure AI Search: Current KPIs You Need To Know [Webinar] via @sejournal, @hethr_campbell

2 days ago

Find out how to address the measurement problem in marketing with effective...

Liquid Web WordPress Plugin Rebrand Triggers Backlash via @sejournal, @martinibuster

3 days ago

A Liquid Web rebrand of StellarWP plugins triggered backlash after users reported...

Google Quietly Changed How Search Terms Are Reported For Some AI Queries via @sejournal, @brookeosmundson

3 days ago

Google quietly updated Search Terms reporting for AI Mode, AI Overviews, Lens...

Condé Nast CEO: Plan As If Search Traffic Will Be Zero via @sejournal, @MattGSouthern

3 days ago

Condé Nast CEO Roger Lynch told teams to plan as if search...

Why Your SEO Work Isn’t Getting Implemented (The IT Line Of Death) via @sejournal, @billhunt

3 days ago

SEO fails when it can’t compete for resources. Learn how to win...

Google Research’s ALDRIFT: AI Answers That Do More Than Sound Plausible via @sejournal, @martinibuster

3 days ago

Google's ALDRIFT framework "opens exciting avenues" toward AI answers that do more...