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Search Engine Journal
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Latest posts
Last updated about 1 hour ago
Why Your AI Ad Strategy Is Only As Good As Your Data via @sejournal, @gregjarboe
about 1 hour ago
AI magnifies what you give it. Weak inputs produce accelerated inefficiency. Here's...
Google Analytics Adds AI Assistant As Default Channel Group via @sejournal, @MattGSouthern
about 18 hours ago
Google Analytics now separates AI assistant traffic from referrals with a new...
Stop Treating AI Visibility As One Problem. It’s Actually Three, On Three Different Layers via @sejournal, @DuaneForrester
about 21 hours ago
When your brand disappears from ChatGPT or Perplexity, the fix isn't more...
Direct Traffic & Popularity – Correlation, Not Causation via @sejournal, @TaylorDanRW
about 23 hours ago
A new AI citation study sparked a familiar SEO debate: the difference...
How To Measure AI Search: Current KPIs You Need To Know [Webinar] via @sejournal, @hethr_campbell
1 day ago
Find out how to address the measurement problem in marketing with effective...
Liquid Web WordPress Plugin Rebrand Triggers Backlash via @sejournal, @martinibuster
1 day ago
A Liquid Web rebrand of StellarWP plugins triggered backlash after users reported...
Google Quietly Changed How Search Terms Are Reported For Some AI Queries via @sejournal, @brookeosmundson
1 day ago
Google quietly updated Search Terms reporting for AI Mode, AI Overviews, Lens...
Condé Nast CEO: Plan As If Search Traffic Will Be Zero via @sejournal, @MattGSouthern
2 days ago
Condé Nast CEO Roger Lynch told teams to plan as if search...
Why Your SEO Work Isn’t Getting Implemented (The IT Line Of Death) via @sejournal, @billhunt
2 days ago
SEO fails when it can’t compete for resources. Learn how to win...
Google Research’s ALDRIFT: AI Answers That Do More Than Sound Plausible via @sejournal, @martinibuster
2 days ago
Google's ALDRIFT framework "opens exciting avenues" toward AI answers that do more...
Lessons Learned From Adobe’s 2026 Q2 AI Traffic Report via @sejournal, @slobodanmanic
2 days ago
Optimization and legibility are not the same thing. Adobe's 2026 AI traffic...
Data Shows AI Overviews Exposing Negative Reviews Without User Intent. What To Do Next via @sejournal, @JetOctopus
2 days ago
Discover the importance of AI in reviews and brand visibility. Learn how...