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Seth Godin's Blog on marketing, tribes and respect

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Latest posts

Last updated about 4 hours ago

Skepticism, surprise and resistance

about 4 hours ago

Every important medical innovation of the last five hundred years has been...

On the hiring line

1 day ago

There have always been two sides: Hiring people to do tasks and...

Insulation > power

2 days ago

When energy is cheap, people build buildings that are poorly insulated. It’s...

Terrible

3 days ago

Most of us are terrible at some things Lack of skill, focus,...

In defense of popups

4 days ago

One friend recently opened a bookstore instead of a bookmobile Another is...

A better mousetrap

5 days ago

That’s easy advice and a fine goal Except… if you look at...

Bent incentives

6 days ago

Who is Nicole Bennet and why does she keep calling me A...

The big splash

7 days ago

52 years ago, Apple’s 1984 ad ran on the Super Bowl. Once...

Identity violation and pricing

8 days ago

Why do books and records have standard pricing? You’d think that a...

The empathy of instructions

9 days ago

It’s difficult to write directions A user interface, a map or a...

On the wall

10 days ago

We are story-processing creatures, and the most effective stories are often embodied...

Fake news and trust

11 days ago

Celebrity gossip, fortune-telling and superstitions are the original forms of fake news...