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Seth Godin's Blog on marketing, tribes and respect

Get the latest updates from Seth Godin's Blog on marketing, tribes and respect directly as they happen.

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Latest posts

Last updated about 17 hours ago

Values capture

about 17 hours ago

When culture pushes us to measure things that don’t matter to us...

Video games, movies and books

1 day ago

What’s the structure of your project? Here are three paradigms to consider...

None of it is important (and all of it is)

3 days ago

Steinbeck points out that the stars shine in the sky, regardless of...

Art is a verb

4 days ago

If a machine makes a painting that no one ever sees, it...

Marketing clerks

5 days ago

Bookkeepers do important work. But a bookkeeper is not the head of...

Real artists…

6 days ago

Real artists do all the painting themselves, not like Rembrandt Real artists...

How to teach marketing

7 days ago

Trick title. There are at least three kinds of “marketing” we ought...

Transparency and trust

8 days ago

In simple situations with obvious metrics, transparency earns trust. Voting, for example...

Professionals know how to talk about it

9 days ago

We evolved words on top of our primordial ability to have feelings...

Stop ruining it

10 days ago

Paul McGowan makes stereos. To paraphrase his insight: The musicality isn’t a...

Rethinking famous college admissions

11 days ago

Even if you’re not applying, this thought experiment gives a glimpse into...

Suboptimal events

12 days ago

Any gathering of more than two people involves compromise Embracing this fact...