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Search Engine Journal

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Latest posts

Last updated about 13 hours ago

Google Analytics Adds AI Assistant As Default Channel Group via @sejournal, @MattGSouthern

about 13 hours ago

Google Analytics now separates AI assistant traffic from referrals with a new...

Stop Treating AI Visibility As One Problem. It’s Actually Three, On Three Different Layers via @sejournal, @DuaneForrester

about 16 hours ago

When your brand disappears from ChatGPT or Perplexity, the fix isn't more...

Direct Traffic & Popularity – Correlation, Not Causation via @sejournal, @TaylorDanRW

about 17 hours ago

A new AI citation study sparked a familiar SEO debate: the difference...

How To Measure AI Search: Current KPIs You Need To Know [Webinar] via @sejournal, @hethr_campbell

about 21 hours ago

Find out how to address the measurement problem in marketing with effective...

Liquid Web WordPress Plugin Rebrand Triggers Backlash via @sejournal, @martinibuster

1 day ago

A Liquid Web rebrand of StellarWP plugins triggered backlash after users reported...

Google Quietly Changed How Search Terms Are Reported For Some AI Queries via @sejournal, @brookeosmundson

1 day ago

Google quietly updated Search Terms reporting for AI Mode, AI Overviews, Lens...

Condé Nast CEO: Plan As If Search Traffic Will Be Zero via @sejournal, @MattGSouthern

1 day ago

Condé Nast CEO Roger Lynch told teams to plan as if search...

Why Your SEO Work Isn’t Getting Implemented (The IT Line Of Death) via @sejournal, @billhunt

1 day ago

SEO fails when it can’t compete for resources. Learn how to win...

Google Research’s ALDRIFT: AI Answers That Do More Than Sound Plausible via @sejournal, @martinibuster

1 day ago

Google's ALDRIFT framework "opens exciting avenues" toward AI answers that do more...

Lessons Learned From Adobe’s 2026 Q2 AI Traffic Report via @sejournal, @slobodanmanic

1 day ago

Optimization and legibility are not the same thing. Adobe's 2026 AI traffic...

Data Shows AI Overviews Exposing Negative Reviews Without User Intent. What To Do Next via @sejournal, @EraseDotCom

1 day ago

Discover the importance of AI in reviews and brand visibility. Learn how...

HubSpot Stock Crashed 19% – What It Means For Partner Agencies via @sejournal, @gregjarboe

2 days ago

The difference between durable expertise and replaceable tactics has never mattered more...