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Adweek : Advertising & Branding
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Latest posts
Last updated about 12 hours ago
John Gentry, OpenX CEO and Adtech Pioneer, Dies After Battle With Cancer
about 18 hours ago
Gentry was considered an adtech trailblazer and a caring friend to many...
Week of Jan. 5 Evening News Ratings: Nightly News Wins the Demo Battle
about 18 hours ago
WNT was still the top-rated broadcast in total viewers.
OpenAI Says It Is Bringing Ads to ChatGPT
about 20 hours ago
OpenAI will start testing ads in ChatGPT’s Free and Go tiers, letting...
The Proven Playbook for Cultural Relevance at Georgia-Pacific With Laura Knebusch
about 21 hours ago
How Georgia-Pacific’s 100-year legacy became its competitive edge.
The Beast Is Out of the Bag: Salesforce Teases MrBeast Super Bowl 60 Ad
about 22 hours ago
After years of Matthew McConaughey-led Big Game spots, Salesforce is swapping Hollywood...
Bad Bunny and Apple Music Invite the World to Dance at Super Bowl 60
about 23 hours ago
Apple Music released the official trailer for Bad Bunny's halftime performance at...
Trust Yourself First: Bozoma Saint John on Leading Without Permission
about 24 hours ago
Lessons in power and pivoting from a marketer turned entrepreneur.
Marketers on the Move: Hires and Promotions at Disney, Gap, Coca-Cola, and More
1 day ago
A weekly roundup of the biggest U.S. and global brand leadership appointments.
Dos Equis Revives Most Interesting Man to Shake Up ‘Boring’ Beer Sector
1 day ago
Heineken brand Dos Equis brings back The Most Interesting Man in the...
Ads of the Week: 10 Campaigns That Caught Our Eye, From Lego to Skittles
1 day ago
Brands including e.l.f., Liquid Death, Lego, Skittles, and Cadbury were behind the...
Netflix’s Bold Predictions Are Paying Off in Its Tarot-Themed ‘What Next’ Campaign
1 day ago
CMO Marian Lee talks Netflix's new campaign and how a Stranger Things...