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Amazon Advertising API Release Notes

Get the latest updates from Amazon Advertising API Release Notes directly as they happen.

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Latest posts

Last updated 11 days ago

Share frequency capping across manager accounts with Amazon DSP

12 days ago

Amazon DSP now allows advertisers to share frequency groups between manager accounts...

Introducing new audiences for bid adjustment for Sponsored Brands

17 days ago

Sponsored Brands introduces two new Amazon-built audiences to help advertisers re-engage with...

Reach Alexa customers with full screen ads through Responsive eCommerce creative on the Amazon DSP in more marketplaces

18 days ago

We’ve expanded Responsive eCommerce on Alexa ads to FR, ES, IN, and...

New Performance+ Insights on Amazon DSP now available in beta

about 1 month ago

Amazon DSP has launched Performance+ Insights, a new feature that provides advertisers...

Streamline your brand management with new APIs that enable automated access to global brand identifiers

about 1 month ago

Amazon has launched two new APIs that enable access to global brand...

Campaign management API now available for Sponsored Products, Sponsored Brands, and Amazon DSP

about 1 month ago

Amazon Ads has launched a single Campaign Management API to unify campaign...

Supporting Global Stores on Global Campaign API-based advertisers

about 1 month ago

With the launch of Sponsored Product Ads on Amazon Global store, API...

DSP frequency groups are now available through the Amazon Ads API

about 1 month ago

In September 2023, we launched frequency groups for self-service entities in the...

Account registration API now available in closed beta

about 2 months ago

The Advertiser Account is Amazon's enhanced workflow for onboarding advertisers and managing...

Set ad frequency in 10-minute increments for more granular campaign management

about 2 months ago

We've launched minute grain frequency caps in Amazon DSP, allowing advertisers to...

Sponsored Brands: Now available for single-book authors

2 months ago

Sponsored Brands is now available to all authors, including those with a...

DSP Bid Adjustments API supports supply dimensions

2 months ago

Customers using the DSP Bid Adjustments APIs can now target specific supply...