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Last updated 2 months ago
‘AI-Native’ Media Buying Platform QuantumPath Names Jeffrey Hirsch As CEO
2 months ago
Long-time ad tech exec Jeffrey Hirsch, a veteran of PubMatic, AudienceScience and...
Unlocking AI’s Full Potential: Why Data Collaboration Is The Missing Link
2 months ago
In today’s digital advertising landscape, first-party data and clean rooms remain highly...
DOJ v. Google: During Opening Arguments, The DOJ And Google Battle Over And AdX Divestiture
2 months ago
Court is back in session. And the fate of the open internet...
The Trade Desk and Acxiom Deepen Their UID2 Collaboration With An AI-Powered Measurement Solution
2 months ago
IPG-owned data broker Acxiom and The Trade Desk announced an expansion of...
Jimmy Kimmel Live(s On), No Thanks To Brands; The Case For Ad-Supported Wikipedia
2 months ago
Kimmel’s back, baybee; would ads make Wikipedia better, actually?; and Amazon gets...
What’s Next In Retail Media, with TripleLift CRO Ed Dinichert
2 months ago
TripleLift Chief Revenue Officer Ed Dinichert shares his take on the evolution...
Creative Strategies for Holiday Retail Success with TripleLift’s CMO Meredith Brace
2 months ago
Meredith Brace, CMO of TripleLift, sits down with our Head of Communities...
FTC Consumer Protection Chief: No Easy Answers On Privacy, ‘Only Trade-Offs’
2 months ago
Privacy isn’t binary. Data can be considered either highly private or not...
SSPs Are Staring At Extinction – And Only Bold Differentiation Can Save Them
2 months ago
The Trade Desk recently classified SSPs as resellers and doubled down on...
Court Is Back In Session; YouTube to ArtificialTube
2 months ago
The Google trial remedy phase is about to begin; not all of...
What Ad Lawyers Are Saying About AI
2 months ago
Advertising using AI-doctored images could spark legal issues if the images are...
AI Is Evolving Faster Than Expected – But Still Can’t Be Rushed
2 months ago
What’s better than running a company with a good data strategy? Running...