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AdExchanger

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Latest posts

Last updated about 1 hour ago

Can Sell-Side Curation Solve The Cookieless Audience Problem For Advertisers?

about 1 hour ago

Publishers are sitting on a treasure trove of audience data. But to...

Ad Tech Has A Multibillion-Dollar Privacy Problem. It Started Decades Ago

about 10 hours ago

The biggest privacy risk facing ad tech isn’t whatever state privacy law...

Oh My God, He Admit It; Skins In The Game

about 11 hours ago

OpenAi and Microsoft have known about the “doom loop” of content scraping...

Infillion Acquires Foursquare, Adding More Location Data To Its Ever-Growing Ad Tech Stack

3 days ago

Infillion checked in with its latest acquisition on Friday: Foursquare. Apparently, if...

HBO MAX’s Reddit Account Was Compromised And Used For Ad Fraud

3 days ago

Have you checked your accounts lately? The ad industry had a nice...

Gaming Wants To Prove It’s Just Like Other Media Channels – While Also Owning How It’s Different

3 days ago

The gaming channel is having a bit of an identity crisis. On...

Taboola Eyes The Finance Vertical With An Offer To Acquire Ad Network Dianomi

3 days ago

Taboola has made an offer to buy Dianomi, a UK-based ad tech...

The Trade Desk’s Bumpy Ride Down

3 days ago

The Trade Desk’s recent reduction of 15% of its workforce comes after...

Comic: “Everybody Say: ‘Prog IO!'”

3 days ago

Enjoy this weekly comic strip from AdExchanger.com that highlights the digital advertising...

CTV’s Transparency Gap: Why Better Show-Level Data Still Can’t Buy You Show-Level Control

3 days ago

CTV buyers want more transparency into where their ads actually run. According...

Ad Tech Bears Beat The Bulls; Back When Traffic Was A Good Thing

3 days ago

It's the end of an IPO era for ad tech; Business Insider...

AdExchanger Unveils the 2026 Top Women in Media & Ad Tech Honorees

4 days ago

Honorees will be celebrated on November 3 in New York City and...