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IAB – Empowering the Marketing and Media Industries to Thrive in the Digital Economy
Get the latest updates from IAB – Empowering the Marketing and Media Industries to Thrive in the Digital Economy directly as they happen.
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Latest posts
Last updated 7 days ago
IAB Statement on the SECURE Data Act
7 days ago
WASHINGTON, D.C. — Interactive Advertising Bureau (IAB) released the following statement from...
Digital Ad Revenue Climbs to Nearly $300B as IAB Celebrates 30 Year Anniversary
14 days ago
Creator Advertising is Now a Core Media Channel, with Spend Reaching $37B...
IAB Introduces Actionable Industry Guidelines as Commerce Media Enters AI-Fueled Performance Era
16 days ago
New York, NY – April 14, 2026 – Today at the IAB...
IAB Connected Commerce Summit to Highlight the Path for Scalable, Sustainable Commerce Media
about 1 month ago
NEW YORK – March 17, 2026 – On April 14 in New...
IAB Announces Most Significant Update in Years to Multi-State Privacy Agreement
about 2 months ago
NEW YORK, NY, March 4, 2026 — Interactive Advertising Bureau (IAB), the...
IAB Unveils 2026 NewFronts, Marking a Defining Moment for Streaming, CTV, and AI-Powered Video
2 months ago
The Highly Anticipated IAB Main Stage Returns on March 25 New York...
IAB Releases Direct Buy Addendum to Terms and Conditions for Public Comment
3 months ago
Public Comment Period Open through March 31, 2026; IAB Invites Entire Digital...
IAB Releases Draft Legislation Addressing AI Scraping
3 months ago
PALM SPRINGS, Calif. (February 2, 2026) – The Interactive Advertising Bureau (IAB)...
IAB Announces Project Eidos: A Comprehensive, Interdisciplinary Initiative to Fundamentally Modernize Ad Measurement
3 months ago
New York, NY – February 2, 2026 – Today, at the 2026...
IAB Board of Directors Appoints New Chair for 2026: NBCUniversal’s Alison Levin, President of Advertising and Partnerships
3 months ago
IAB Celebrates 30 Years of Advancing Digital Advertising with a Look Back...
IAB 2026 Outlook Study Forecasts 9.5% Growth in U.S. Ad Spend, Fueled by Digital Growth, Major Cyclical Events and Accelerating Adoption of Agentic AI
3 months ago
NEW YORK (January 28, 2026) – Amid the industry’s rapid transition from...
IAB Launches Authorized Assessor Program in Connection with IAB Diligence Platform and FTI Consulting
3 months ago
New York, NY – January 21, 2026 – The Interactive Advertising Bureau...