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Last updated 5 days ago
5 days ago
Case studies are the single biggest lever in Australian PR — journalists...
12 days ago
Answer “why now?” first — tie your pitch to your own news...
12 days ago
Familiar campaign formats are starting to blur together. Survey-led indexes and “most...
19 days ago
An estimated 52,400 journalists worked in the UK in 2025, rising to...
20 days ago
Becca Peel is the Head of Digital PR at Tank She and...
about 1 month ago
BLS counts 39,250 in 2025 (not including freelancers) Census counted roughly 87,000...
about 1 month ago
BuzzStream is best for relationship-first outreach; Pitchbox is built for high-volume, automated...
about 1 month ago
Publishers now capture only a couple of percent of UK digital ad...
about 1 month ago
Google’s Personal Intelligence and ChatGPT memory pull directly from your Gmail, Photos...
about 2 months ago
Give away the ending: subject lines that state the finding outperform those...
about 2 months ago
Pitch timing has to match a reporter’s actual shift — morning, day-side...
about 2 months ago
Authenticate your domain with SPF, DKIM, and DMARC Use an established sending...