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Latest posts
Last updated 3 days ago
The AI marketing advantage hiding in your metadata
3 days ago
Creative may win the awards, media gets the moolah, but metadata is...
What Intuit’s layoffs mean for Mailchimp customers
3 days ago
Intuit’s announcement this week that it will cut approximately 3,000 jobs —...
Consumers want AI ads with a human touch
3 days ago
Consumers are giving mixed signals about AI content in marketing. People like...
In agentic commerce, your brand promise must be provable
3 days ago
In agentic commerce, brand shifts from a perception advantage to a verifiable...
Bad AI customer agent bots are a growing brand risk
4 days ago
Last year, a grieving air traveler asked Air Canada’s chatbot about bereavement...
Your company may be slow with AI, but you can’t afford to be
4 days ago
What can you do if you know AI could improve your marketing...
Marketing teams must own AI or workslop will take over
4 days ago
AI is now the main driver of increased martech budgets, but the...
Your campaigns span 12 channels. Why does it feel like 12 jobs? by AdPlus
4 days ago
Ask any paid media manager how their Monday morning starts, and you’ll...
What’s the future of AI and RCS in mobile messaging?
5 days ago
Are consumers at a breaking point with email and text message marketing?...
B2B buyers trust AI less than marketers think
5 days ago
More B2B buyers are turning to tools like ChatGPT and Gemini for...
Why relevance now beats reach in the AI-driven buyer journey
5 days ago
Today’s buyers research, compare options, and form opinions on their own more...
Marketing silos are the symptom, not the problem
5 days ago
For the better part of a decade, the marketing industry has declared...