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Latest posts
Last updated about 14 hours ago
What happens when no one clicks anymore
about 15 hours ago
ChatGPT, Claude and Perplexity are giving users quick, direct answers without sending...
AI is turning personalization into a two-way conversation
about 18 hours ago
The future of marketing isn’t just personalized — it’s participatory. As AI...
How a customer-centric B2B journey breaks the funnel model
about 18 hours ago
In MarTech’s “MarTechBot explains it all” feature, we pose a question about...
Why content-driven branding is the real fix for zero-click traffic loss
about 18 hours ago
Digital marketing has, in many ways, come full circle to the pre-internet...
How to stop AI decisions from repeating human biases
6 days ago
AI is rapidly becoming a default advisor in everyday decision-making, often delivering...
Holiday ecommerce spending hits $79.7 billion before Cyber Week even begins
6 days ago
Consumers didn’t wait for Black Friday or Cyber Monday to open their...
Most AI agents fail without data and governance maturity
6 days ago
Every vendor right now is selling a version of the same dream...
Google to auto-link YouTube channels and Google Ads accounts
7 days ago
Google is set to begin automatically linking YouTube channels with Google Ads...
Consumers want less digital, more real world from brands in 2026
7 days ago
Marketers in 2026 face two priorities: bring back real-world brand experiences and...
Is your martech evaluation process still stuck in a pre-AI world?
7 days ago
Your martech vendor evaluation process doesn’t work anymore—not because it lacks rigor...
Stop blasting and start connecting with better email strategy
7 days ago
I’m an email marketer at heart. I love the ability to personalize...
Why isn’t there more creativity in B2B marketing?
8 days ago
Are B2B organizations passing up an opportunity to resonate with their prospects...