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Latest posts
Last updated 2 days ago
Bulk email restrictions from Google, Yahoo, and Microsoft: What you need to know
2 days ago
We’ve updated our story on bulk email restrictions to include news of...
Consumers are ready for AI, but many brands are not
2 days ago
Marketers have spent years asking whether consumers are ready to buy from...
Signal orchestration reveals which accounts are ready to buy
3 days ago
When your sales team says the leads coming from marketing aren’t good...
How events are helping marketers cut through the noise
4 days ago
Marketers have more channels at their disposal than ever before, but somehow...
Marketing needs AI outcomes, not more AI pilots
4 days ago
Marketing teams are under growing pressure to prove that AI can deliver...
Your AI portfolio isn’t an AI strategy
4 days ago
If you’re reviewing a year of AI activity and still feel like...
Gartner finds CMOs spending more on digital and acquisition
4 days ago
Marketing leaders are putting more money into digital channels and customer acquisition...
The martech categories hit hardest by AI agents
4 days ago
Whether your marketing team can take advantage of AI agents depends less...
AI skills: The next layer of marketing automation by Optmyzr
5 days ago
Disclosure: I’m the co-founder of Optmyzr. I’ll use one of our open-source...
OpenAI tests multi-advertiser ad placements in ChatGPT
5 days ago
OpenAI is taking another step toward building a full-fledged advertising platform The...
How to refresh your brand without losing your audience
5 days ago
Many companies are augmenting their products or services with AI and want...
Stop treating search and video as separate teams
6 days ago
The best TV ads don’t just generate awareness. They generate searches. When...