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Latest posts

Last updated 3 months ago

I spent 60+ hours analyzing onboarding emails for 127 SaaS trials. This is how the top SaaS retain users.

5 months ago

“We have 0% customer churn.” – said no SaaS marketer ever. Instead...

I spent 60+ hours analyzing onboarding emails for 127 SaaS trials. This is how the top SaaS retain users.

5 months ago

“We have 0% customer churn.” – said no SaaS marketer ever. Instead...

The ‘Ship It’ Manifesto: How to get your content assets out of Marketing Purgatory

8 months ago

Where do unshipped marketing assets go when they die? We imagine a...

The ‘Ship It’ Manifesto: How to get your content assets out of Marketing Purgatory

8 months ago

Where do unshipped marketing assets go when they die? We imagine a...

How To Write Emails: The Conversion Copywriter’s Approach

8 months ago

Conversion copywriters follow a simple 3-step process to get the ‘yes’ in...

How To Write Emails: The Conversion Copywriter’s Approach

8 months ago

Conversion copywriters follow a simple 3-step process to get the 'yes' in...

Simplifying User Journey vs User Flow for Newbies

8 months ago

Taking your first steps in UX? Welcome! In this straightforward guide, we're...

Simplifying User Journey vs User Flow for Newbies

8 months ago

Taking your first steps in UX? Welcome! In this straightforward guide, we're...

From Rookie to SaaS Copywriter Pro: A Newbie’s Blueprint

9 months ago

Becoming a SaaS copywriter is your ticket to being at the forefront...

From Rookie to SaaS Copywriter Pro: A Newbie’s Blueprint

9 months ago

Becoming a SaaS copywriter is your ticket to being at the forefront...

How to prepare for Black Friday & Cyber Monday. Hint: Focus on lead gen.

9 months ago

You need to prepare now for Black Friday and Cyber Monday. Here...

How to prepare for Black Friday & Cyber Monday. Hint: Focus on lead gen.

9 months ago

You need to prepare now for Black Friday and Cyber Monday. Here...