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Latest posts

Last updated 6 days ago

10 AI Opportunities That Make Your BRAIN More Valuable (Not Just Faster Hands)

6 days ago

Discover 10 AI opportunities for copywriters that make your creative and strategic...

Brains vs. Bots: AI Founder Warns Replacing Copywriters With Artificial Intelligence Is Bad for Your Brand

7 days ago

Thinking of replacing copywriters with AI? Here’s why that choice erodes trust...

5 international copywriters prove the power of Copy School

8 days ago

Copy School results from 5 international copywriters who use its frameworks in...

10 ways your peers and mentors are using AI today – swipe them to grow your copy business

9 days ago

Want to grow your copywriting business with AI? Swipe 10 use cases...

The conversion glow-up your SaaS pricing page is begging for

8 months ago

Countless examples of SaaS pricing pages, along with expert commentary from a...

SaaS Pricing Page GPT: Use this custom GPT to audit your SaaS pricing page for conversion gaps

8 months ago

SaaS pricing pages have a way of sparking disagreement in SaaS marketing...

Where do I start when I want to optimize an email automation?

9 months ago

Don't throw out the control and do a wholesale rewrite. In this...

I spent 60+ hours analyzing onboarding emails for 127 SaaS trials. This is how the top SaaS retain users.

almost 2 years ago

“We have 0% customer churn.” – said no SaaS marketer ever. Instead...

The ‘Ship It’ Manifesto: How to get your content assets out of Marketing Purgatory

about 2 years ago

Where do unshipped marketing assets go when they die? We imagine a...

How To Write Emails: The Conversion Copywriter’s Approach

about 2 years ago

Conversion copywriters follow a simple 3-step process to get the ‘yes’ in...

Simplifying User Journey vs User Flow for Newbies

about 2 years ago

Taking your first steps in UX? Welcome! In this straightforward guide, we're...

From Rookie to SaaS Copywriter Pro: A Newbie’s Blueprint

about 2 years ago

Becoming a SaaS copywriter is your ticket to being at the forefront...