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Latest posts

Last updated over 1 year ago

The Scoop: HBO pokes fun at self after yet another rebrand

over 1 year ago

YouTube’s podcast rise requires rewriting pitching playbook; Colts’ video misfires a lesson...

3 ways to start a story

over 1 year ago

2025 Pulitzer Prize winners show us how to craft that critical first...

2025 Internal Email Communications Benchmarks

over 1 year ago

When it comes to internal communications, email remains the most widely used...

How consumer data and ‘techstyle’ drive new Samsung campaign

over 1 year ago

Plus, the value of having comms in the room at the beginning...

Navigating Trump’s second term requires becoming ‘first movers’

over 1 year ago

Public affairs teams must move from reactive crisis management to proactive strategic...

The Scoop: Transportation Sec undercuts Newark Airport safety claims with offhand comment

over 1 year ago

Also: UnitedHealth Group uses IR message to convey confidence in new CEO...

Harnessing culture through humanity

over 1 year ago

Why brands should take a holistic approach to developing culture Defining your...

4 steps for building a proactive anti-deepfake strategy

over 1 year ago

Understand online audience behavior and information flows In order to build a...

Creator partnerships: Healthcare’s secret weapon against misinformation

over 1 year ago

Regulatory scrutiny, targeted outreach make creator-driven content effective Since the pandemic, health...

New social media features and updates to know this week

over 1 year ago

Including Instagram, X and Reddit and more Social media pros are discovering...

The Scoop: Apple wants to raise prices on iPhones – but avoid Amazon’s fate

over 1 year ago

Plus: Subscribers shell out big bucks for Substacks; government and airlines try...

The rise of journalists on Substack with Alexis Benveniste

over 1 year ago

These newsletters are growing in power Amanda Coffee is CEO of Coffee...