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Latest posts
Last updated 4 months ago
What A Lead Generation Conference Taught Me About Fixing Ad Ops
4 months ago
But what does “good” targeting look like Take online insurance marketplace eHealth,...
How Publishers Are Testing Amazon’s Prebid Adapter For Incremental Yield
6 months ago
Until now, Amazon largely operated its own parallel ad auction alongside publishers’...
AdMonsters Joins AdExchanger: New Domain, Same Publisher Ad Ops Obsession
7 months ago
Over the years, many people have been surprised to learn that AdMonsters...
The NYT Boasts Promising Results After One Year Testing Its BrandMatch AI Product
8 months ago
BrandMatch, a generative AI-powered contextual targeting tool developed by The New York...
What Publisher Revenue Leaders Need To Get Right Heading In 2026
8 months ago
With open-market revenue under pressure, 2026 will reward publishers that focus on...
AdMonsters AI Roundup 2025: The New Publisher Reality
8 months ago
AI is reshaping how publishers manage traffic, protect content, and run ad...
The Web’s Traffic Is Collapsing. Why The Security Blind Spot In CTV And In-App Is Ad Tech’s True Crisis
8 months ago
AI is aggressively cannibalizing open web traffic and speeding up the collapse...
Cloudflare’s AI Crawl Control Gives Publishers The Power To Choose. Now What?
8 months ago
With little data and no clear standards, publishers are experimenting with AI...
CES 2026: AI Everywhere, Certainty Somewhere
8 months ago
It’s easy to get distracted by the flashy – and sometimes wacky...
Video Engagement, Sell-Side Decisioning, Transparency: The Publisher Advantage in 2026
7 months ago
Thanks to the growth of AI and its impact on workflows, decisioning...
AdMonsters Joins AdExchanger as a Foundational Community
7 months ago
The Chief Marketer Network today announced that AdMonsters will officially join AdExchanger...
How EssentiallySports Grew From a Dorm Room Blog to a 60M Pageview Publisher
7 months ago
When the pandemic turned businesses upside down, many digital publishing leaders scaled...