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Hassell Inclusion

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Latest posts

Last updated 11 months ago

What Strictly Come Dancing can teach marketers about catering for disabled consumers

over 1 year ago

This year, Strictly Come Dancing’s Chris McCausland has captured the imagination of...

Avoiding purple washing: How to be authentic about disability inclusion

over 1 year ago

We’ve all heard of ‘greenwashing’, but what about ‘purple washing’? Here Jonathan...

Why the DEI debate shouldn’t derail inclusive representation and design

over 1 year ago

Diversity, Equality and Inclusion (DEI) is hitting the headlines. Here Jonathan Hassell...

Digital Accessibility Trends 2025 (POSTER)

over 1 year ago

2024 saw major shifts in accessibility — from companies moving from WCAG...

Bad influence? Don’t overlook accessibility in creator content

over 1 year ago

Working with influencers to engage with consumers is now an established marketing...

Neurodiversity in adland: how to make sure you’re not locking out creative talent

over 1 year ago

Marketers and agencies are increasingly recognising the benefits of recruiting from a...

Three ways AI can improve digital accessibility

about 1 year ago

The role of AI-based tools in the advertising and marketing sector is...

Digital ageism: are you ignoring the online needs of older consumers?

about 1 year ago

Older consumers have some of the most disposable income of any age...

The top 5 digital accessibility myths debunked

about 1 year ago

From believing digital accessibility is ‘just about websites,’ to not understanding how...

Why digital accessibility should be a B2B priority too

11 months ago

When it comes to making digital products and online platforms accessible, there...

Innovation via user research with people with disabilities – Digital Accessibility Experts Podcast 9

about 5 years ago

Stop press: Our podcasts are now available on Apple Podcasts, Spotify &amp...