SEO A/B Testing Case Studies From SearchPilot on SearchPilot - A/B testing for a scientific approach to SEO

Can rephrasing H2’s into questions help boost organic traffic?

over 3 years ago

For this week’s #SPQUIZ, we asked our followers whether they thought that...

Does removing listings that don't match the location of the page increase organic traffic?

over 3 years ago

In this week’s #SPQUIZ case study, we asked our followers whether they...

Can replacing the word "Price" with "Cost" in the title tag improve organic traffic?

over 3 years ago

Can incorporating ‘the best’ into your title tag improve organic traffic?

over 3 years ago

In this week’s #SPQuiz, we asked if incorporating the keyword phrase ‘The...

Can adding age ranges to titles boost traffic for SEO?

over 3 years ago

For this week’s #SPQuiz, we asked our Twitter followers and Linkedin followers...

Does adding a list of offered amenities to store location pages improve SEO?

over 3 years ago

In this week’s #SPQuiz, we looked at whether adding a list of...

Does appending the brand name and location at the end of the title tag have an impact on organic traffic?

over 3 years ago

In this week’s #SPQuiz, an ecommerce customer for outdoor wear tested whether...

Does upgrading a listings website’s “cards” with more information improve organic traffic?

over 3 years ago

In this week’s #SPQuiz, a listings website upgraded their category pages with...

Does redirecting trailing slash URLs to the non-trailing slash equivalent improve organic traffic?

over 3 years ago

For the first #SPQuiz of 2023 we looked at whether redirecting trailing...

Does removing a product carousel improve organic traffic?

over 3 years ago

On this week’s #SPQuiz, we looked at the value of removing how...

Does Changing Introductory Text and H1 Improve Click-Through Rate and Conversions?

almost 4 years ago

On this week’s #SPQuiz, we looked at how updating the H1 and...

Does shortening title tags enable Google to rewrite them better?

almost 4 years ago

We tested removing the word “Airport” from the title tags of a...