SEO Blog by Ahrefs

What Are Secondary Keywords? (And How to Use Them)

about 18 hours ago

Secondary keywords are how you capture that extra traffic. They’re the supporting...

Reddit Keyword Research: 4 Methods to Find Keywords Your Competitors Miss

1 day ago

(In fact, search Google for “reddit keyword research” and you’ll notice that...

Focus Keywords: What They Are, and How to Choose the Right One

3 days ago

But here’s the thing: if you’re new to SEO, you might not...

How to Focus on Topics (Not Keywords) in Your SEO Strategy

3 days ago

The truth is far less dramatic. Keywords aren’t dead, but optimising for...

SEO’s 5 Stages Of Grief (& How To Adapt to AI SEO)

4 days ago

Much like anyone facing a sudden loss, SEOs and marketers are currently...

Wikipedia vs Grokipedia: 5x the Pages, 70x the Citations, 1615x the Traffic

4 days ago

Is Grokipedia a serious competitor to Wikipedia, or just a doomed exercise...

What is Query Fan-Out? Understanding the Hidden Queries Driving AI Search

5 days ago

Search engines used to work one-to-one: one search query returned a unique...

Update: 38% of AI Overview Citations Pull From Top 10 Pages

5 days ago

We analyzed 1.9M citations last year in an attempt to answer that...

How to Monitor Brand Mentions in ChatGPT

9 days ago

If you don’t know, that’s a problem. ChatGPT influences millions of product...

14 GEO Conferences to Attend in 2026

15 days ago

Now, it commands its own conference circuit, operating alongside dozens of dozens...

25 SEO Conferences to Attend in 2026

18 days ago

7 Steps for Tracking Your ChatGPT Visibility With Ahrefs

19 days ago

But many brands have no idea what’s happening inside ChatGPT. They’re showing...