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SEO Blog by Ahrefs

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Latest posts

Last updated about 18 hours ago

My Exact 7-Step Framework for Brand SEO (With Templates)

about 18 hours ago

However, that changed when Google and OpenAI turned most of these queries...

The Expert-Reviewed Guide to Automotive SEO

about 19 hours ago

If they hadn’t shown up when I was looking, I never would...

80+ Up-to-Date AI Statistics for 2025 (No Stale Sources)

about 19 hours ago

It’s on track to drive change at a scale we haven’t seen...

AI Visitors Visit Fewer Pages and Bounce More Often Than Traditional Search Visitors

about 20 hours ago

Unfortunately, we can’t even validate or dispute those claims, because Google doesn’t...

Websites With More Organic Search Traffic Get Mentioned More in AI Search

2 days ago

I looked at the top 50 websites mentioned in Ahrefs Brand Radar...

Localization SEO That Works: 10 Real-World Lessons from 14 Markets

5 days ago

To help you get it right, I turned to someone who’s been...

AI Assistant Bias Revealed: Here’s Who Gets Favored & Who Gets Shunned in the New Era

6 days ago

Instead of just looking at which websites are mentioned the most, I...

How to Do TikTok SEO: A Beginner-to-Pro Blueprint in 4 Weeks

6 days ago

It’s a search engine: To learn more about TikTok SEO, I hopped...

AI Content Is 4.7x Cheaper Than Human Content [+ New Research Report]

7 days ago

In this article, we’re looking specifically at the costs and budgets associated...

Meet the New Web Crawlers: AI Bots Are Closing in on Search Engine Bots

7 days ago

The problem is that AI bots are new to web crawling. They’re...

Welcome to Zero-Click Search. Please Leave Your Traffic at the Door.

8 days ago

This sits at odds with Google’s original search model, which worked by...

The Great Decoupling (or Why Your Clicks Are Down and Impressions Up)

8 days ago

The roll-out of AI Overviews now creates two opportunities for top-ranking content...