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Paid Media Insights from Seer Interactive

Get the latest updates from Paid Media Insights from Seer Interactive directly as they happen.

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Latest posts

Last updated 25 days ago

Does The Right Buyer Even Know You Exist? Our LinkedIn Restructure That Took High Quality Lead Rate from 32% to 89%

25 days ago

B2B marketers are under more pressure than ever to prove that paid...

Buying ads on ChatGPT? Why you should check organic reputation first!

about 1 month ago

Most paid teams are approaching LLM ads the way we approach any...

9 Tips To Optimize Your Google Shopping Feed

2 months ago

A simple product listing is not enough for brand visibility anymore. In...

Upper-Funnel Marketing Finally Has Proof: What Google's Attributed Branded Searches Feature Means for Marketers

2 months ago

When’s the last time your performance strategy created demand?

Social Ads vs. Display Ads: When and How to Use Each for B2B Audiences

9 months ago

Today, B2B companies face the challenge of choosing the right advertising channels...

The Growth Plateau: Why Investing in Brand Awareness Is Your Next Strategic Move

10 months ago

After decades in digital marketing, I’ve seen it time and time again....

Can You Prove the ROI of Programmatic Spend?

10 months ago

For years, companies have leaned more and more into performance marketing as...

We Tested Meta's New Incremental Attribution setting on $1M in Ad Spend. Here's How it Works.

10 months ago

Meta started rolling out a new attribution setting to advertisers. If you're...

Top TikTok Alternatives for Advertisers in 2025 (With Strategy Tips)

11 months ago

Nothing forces you to think creatively like an entire platform disappearing overnight....

Still Banking on TikTok? Here’s What the Second 90-Day Extension Really Means for Brands

11 months ago

After months of legal drama, app store removals, and creator panic, TikTok...

TikTok Is the New Google: Why Search Isn’t Just for Search Engines Anymore

11 months ago

Do you ever open Google to look something up and end up...

Are You Cannibalizing Your Own Branded Search?

11 months ago

Few topics in digital marketing spark more heated debates than branded search....