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Wiley: Psychology & Marketing: Table of Contents

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From Real to Artificial: How Profile Image Realism Shapes Warmth, Competence, and Trade Outcomes in Swapping Platforms

1 day ago

ABSTRACT This research investigates how value transparency and profile image realism jointly...

Mental Capacity and Decision Making: Where to From Here?

1 day ago

ABSTRACT Mental capacity is a growing marketplace issue as population aging, dementia...

More Than Saying “It's AI”: How Role Disclosure Transparency in AI‐Generated Ads Influences Persuasion

3 days ago

ABSTRACT This research examines how AI role disclosure transparency—the consumers' subjective perception...

The Role of Intrinsic Quality in Reducing Consumer Xenocentrism: Evidence From a New World Wine Market

3 days ago

ABSTRACT Through technological advances in winemaking, New World wine-producing countries have achieved...

The Singular Effect of Expert Short Recommendation Lists

3 days ago

ABSTRACT Recommendation lists (RLs), such as the 10 best restaurants to try...

Every Dog has Its Day: How Top‐Dog Versus Underdog Brand Positioning Affects Unethical Consumer Behavior

4 days ago

ABSTRACT Unethical consumer behavior inflicts substantial damage on firm performance and social...

Human in the Loop, or Perceived Oversight? The Psychological Inference That Drives AI Credibility

6 days ago

ABSTRACT Industry practice and AI governance frameworks increasingly treat human oversight of...

The Silent Guardian: Symmetry's Subtle Influence on Safety Cues and Consumer Behavior

8 days ago

ABSTRACT Symmetry is a fundamental feature of natural and human-designed environments. While...

The Embodiment of Vulnerability: How Consumers Judge Empathy Gaps in Artificial Intelligence‐Driven Healthcare

11 days ago

ABSTRACT Empathy is central to healthcare, yet its role is evolving as...

How Divisible Donation Amounts Increase Charitable Giving

11 days ago

ABSTRACT This research examines how donation amount divisibility influences charitable giving. Across...

When Social Media Ideals Backfire: How Idealized Digital Standards Undermine Self‐Efficacy and Goal Attainability

12 days ago

ABSTRACT Consumers increasingly pursue long-term goals with the support of social media...

Perceived Loss of Autonomy and Personal Control in the Age of Autonomous Technologies: Scale Development and Validation

16 days ago

ABSTRACT As a significant application of artificial intelligence (AI), autonomous technologies (ATs)...