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Latest posts

Last updated 11 days ago

How We’re Building Scam Alert on WhatsApp With End-to-End Encryption and Verifiability Guarantees

11 days ago

WhatsApp is committed to helping people stay safe while protecting the privacy...

From User Sequences to Scaling Laws: A Multi-Stage Architecture for Meta’s Ads Ranking

17 days ago

Every day, Meta’s recommendation platforms handle billions of user interactions, generating rich...

GEM Training: How Meta Doubled the Efficiency of Its LLM-Scale Ads Foundation Model

19 days ago

Meta’s Generative Ads Recommendation Model (GEM), the foundation model behind ads recommendations...

Exploring Hierarchical Interest Representation For Meta Ads Deep Funnel Optimization

about 1 month ago

Hierarchical Interest Representation is a research area for Meta Ads. We’re exploring...

Modernizing the Meta Ads Service With an Open-Source Kernel Scheduler

about 1 month ago

TL; DR At Meta’s scale, a few milliseconds of latency degradation can...

Meta’s AI Storage Blueprint at Scale

about 2 months ago

Over the past several years, model capabilities and training dataset sizes have...

10 Years of Meta’s Commitment to Python

about 2 months ago

This year marks Meta’s 10th consecutive year as a sponsor of the...

Privacy-Aware Infrastructure in the AI-Native Era: An Asset Classification Case Study

about 2 months ago

 Privacy controls — systems that enforce retention, access, allowed-purpose, downstream-sharing, or anonymization...

How Meta Engineered Ultra-Narrow Batteries for AI Glasses

2 months ago

Smart glasses like the Ray-Ban Meta and Oakley Meta Vanguards need to...

Adopting AV1 for Real-Time Communication (RTC) at Scale

2 months ago

Adopting AV1 for real-time communication at Meta has been a multi-year effort...

Lights Out, Systems On: Validating Instant Power Loss Readiness

3 months ago

We’re introducing Instantaneous PowerLoss Storm, a new testing paradigm within Meta’s infrastructure...

SilverTorch: Index as Model — A New Retrieval Paradigm for Recommendation Systems

3 months ago

We’re introducing SilverTorch, a reimagining of recommendation systems that unifies all retrieval...