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SEO Blog by Aleyda
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Latest posts
Last updated 8 days ago
Google March Core Update Visibility Shifts & Patterns In the US
8 days ago
I’ve analyzed the biggest US domain level visibility shifts in Sistrix, along...
The 10 Key Characteristics of AI Search Winning Brands
20 days ago
What makes a brand consistently show up and get recommended across AI...
Search Isn’t Just Turning to AI, it’s being Re-Monetized: Text Ads Are Taking a Bigger Share of Google SERP Clicks (Data)
2 months ago
If you’ve been feeling like organic search traffic is getting harder and...
What UCP Means for Ecommerce SEO: Preparing for Agentic Commerce
3 months ago
A few days ago, Google announced the Universal Commerce Protocol (UCP), “a...
What we learned about AI, Discover and Shopping from Google during the Search Central Zurich 2025
4 months ago
Yesterday, I had the fantastic opportunity to attend once again the Google...
Top Black Friday Organic Search Traffic Winners & Trends in 2025
5 months ago
Who are the top Black Friday Organic Search Traffic Winners in 2025...
Confirmed: ChatGPT uses Google SERP Snippets for its Answers [A Test with Proof]
9 months ago
I’ve run a simple but straight-forward to follow test that confirms the...
Key Traditional vs AI Search Differences – A Visual Comparison
10 months ago
A few weeks ago, I created a detailed comparison highlighting the overlap...
The AI Search Content Optimization Checklist [With Google Sheets]
10 months ago
Although there’s a very high overlap in principles to optimizing for AI...
Google AI Mode’s Query Fan-Out Technique: What is it and How Does it Mean for SEO?
11 months ago
Earlier this week at Google I/O, and after just 3 months of...
AI Search: Where Are We & What Can We Do About It?
11 months ago
The world of search is undergoing its most significant transformation since the...
The State of Ecommerce SEO in 2025: How to Win in Today’s Product SERPs
12 months ago
In 2025, Google’s product search results have dramatically evolved, turning into a...