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Latest posts
Last updated 14 days ago
The CMO’s Guide to Agile Marketing Transformation: Driving Performance With Limited Resources
about 1 month ago
Forward-thinking marketing executives are adopting Agile principles to boost speed, collaboration, and...
The Adaptive Talent Imperative: How CPG and Retail Companies Can Transform With Cross-functional Experts
about 1 month ago
The biggest obstacle consumer packaged goods (CPG) and retail companies face isn’t...
The Executive’s Guide to Using an SEO Audit for Strategic Growth
4 months ago
An SEO audit based on executive input can set your company up...
The Ideal Marketing Agency Structure: Key Roles for Maximum Growth
5 months ago
Toptal parsed key hiring data to discover today’s most in-demand marketing agency...
Maintaining Continuity, Managing Change: How to Make the Most of an Interim CEO
5 months ago
An interim CEO provides stability and strategic direction during leadership transitions. Learn...
Two Paths to AI Innovation: Claude 3 on AWS vs. ChatGPT on Azure
6 months ago
Claude 3's integration with AWS infrastructure is reshaping enterprise AI adoption and...
How to Use Adobe Firefly’s Generative AI Features: Insights From Designers
8 months ago
AI doesn’t diminish creativity—it amplifies it. Toptal designers reveal how Adobe Firefly’s...
Figma vs. Adobe XD vs. Sketch: Choosing the Right UI Design Tool
8 months ago
Which tool should you choose? From reusable components and real-time collaboration to...
Cloud Cost Optimization: A Strategic Framework to Lower Costs and Increase Efficiency
8 months ago
Many companies overpay for cloud services. These cloud cost optimization techniques will...
5 Trends Shaping the Future of Search Marketing
9 months ago
Discover how AI-powered search is reshaping SEO and PPC, with natural language...
3 Emerging AI Security Practices for Proactive Cyber Defense
9 months ago
Implementing AI can lead to significant new risks for organizations. Two Toptal...
Cybersecurity Insights: Proactive Thinking, Ad Platform Safety, and More
9 months ago
Tune into this episode of the Executive Guidance podcast for a deep...