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Latest posts

Last updated 1 day ago

13 Businesses With Brilliant Global Marketing Strategies

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Guess what? Global marketing is no longer reserved for brands with deep...

32 of the Best Website Designs to Inspire You in 2020

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Every once in a while, I'll come across a website that really...

What Are The 4 P's of Marketing?

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If you've been a marketing professional for years now, learning about the...

What Video Marketers Can Learn from 5 Memorable Australian Commercials

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By September of 2019, nearly 60% of Australia's population was on YouTube...

How to Post on Instagram: A Step-by-Step Guide

2 days ago

With over 1 billion active users, Instagram is undoubtedly one of the...

The Marketer's Guide to Segmentation, Targeting, & Positioning

3 days ago

I once heard a new business owner define their target market as...

The 18 Best Lead Generation Plugins to Add to Your WordPress Site

3 days ago

Collecting high-quality leads is a challenging task that marketers face. Even once...

The AIDA Model: A Proven Framework for Converting Strangers Into Customers

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In 1898, Elias St. Elmo Lewis, an eventual inductee of the Advertising...

24 Data-Backed Reasons to Personalize Your Marketing

3 days ago

When Larry Drebes, CEO of Janrain, set out to study online consumer...

How COVID-19 Has Impacted Business: A 6-Month Retrospective

4 days ago

It's been over six months since COVID-19 was declared a global pandemic...

How to Cultivate a Data-Driven Marketing Team

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Data: You can't live with it, and you can't live without it...

These 9 Brands Take Personalized Marketing to a New Level

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When I sit down to write an article, I have a pretty...