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Brand Equity | Latest Advertising and Marketing Industry Information and Updates: ET BrandEquity : ETBrandEquity.com

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Last updated 40 minutes ago

Gloom lifts, India Inc ready: Consumer cos step up festive ad spends after slow H1; expect 15–20% jump

about 3 hours ago

After a challenging first half of 2025 due to geopolitical tensions and...

Meta to halt political advertising in EU from October, blames EU rules

about 6 hours ago

Meta Platforms will halt political, electoral, and social issue advertising on its...

Tamil Movie Star Gautham Ram Karthik to be the New Face of Derby

1 day ago

Chennai (Tamil Nadu) [India], Derby, Tamil Nadu's premier denim and menswear brand...

Torrent Pharma addresses the everyday nutritional gaps in Shelcal Total’s new ad

1 day ago

Torrent Pharmaceuticals has introduced Shelcal Total, an adult nutrition supplement powder, expanding...

Clinikally’s new ad puts an end to DIY haircare remedies

1 day ago

Clinikally's new brand film, “Nuskhon Ka The End,” addresses the emotional challenges...

BigBasket’s new ad delivers what Bollywood could never

1 day ago

Karisma Kapoor and Kareena Kapoor are collaborating for BigBasket's new ad films...

Ayushmann Khurrana breaks the loop with Kitkat and Spotify

1 day ago

Kitkat and Spotify have partnered to launch the 'Break the Loop' campaign...

FNPʼs new Raksha Bandhan film melds AI with emotion

1 day ago

FNP (Ferns N Petals) has launched an AI-powered Rakhi brand film, emphasizing...

Tesla to integrate xAI’s Grok AI assistant in vehicles next week

1 day ago

Tesla is set to introduce Grok, its AI assistant, to US vehicles...

Hafele and Sachin Tendulkar creates meaningful value in everyday life

2 days ago

Hafele India and Sachin Tendulkar introduce a new digital campaign. It focuses...

Hero MotoCorp’s new ad encourages riders to own the street

2 days ago

Saatchi &amp; Saatchi India collaborates with Hero MotoCorp to launch an integrated...

Mars’ new campaign shifts narrative from emotional feeding to informed feeding

2 days ago

Mars Petcare India has introduced 'Feed Them Like Cats and Dogs' for...