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Brand Equity | Latest Advertising and Marketing Industry Information and Updates: ET BrandEquity : ETBrandEquity.com
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Latest posts
Last updated about 3 hours ago
Sweden to fine social media sites over 'murder adverts'
about 5 hours ago
Sweden's government said Wednesday it planned to introduce legislation requiring social media...
Mother Dairy launches new flavoured milk campaign featuring Tamannaah Bhatia
about 6 hours ago
Mother Dairy has introduced a new campaign for its flavoured milk. Actress...
Omnicom beats quarterly revenue estimates on resilient ad spending
1 day ago
Omnicom has surpassed Wall Street revenue forecasts for the first quarter. Strong...
Klook India announces summer travel campaign featuring Farah Khan
1 day ago
Klook India has launched a summer travel campaign featuring filmmaker Farah Khan...
The Last Ad
1 day ago
Fevicol’s new campaign carries the final creative fingerprint of Piyush Pandey. What...
How to Survive a PR Crisis
1 day ago
Sam Balsara highlights the importance of planning for a rainy day and...
‘Measurement in Influencer Marketing is Broken’
1 day ago
Brands are focusing too much on cost in influencer marketing, ignoring storytelling...
Vadilal targets urban youth with premium flavor pivot
2 days ago
Vadilal Industries, a century-old ice cream maker, is targeting young consumers with...
Hero MotoCorp signs Ishaan Khatter as brand ambassador for Hero Xoom
2 days ago
Hero MotoCorp has appointed actor Ishaan Khatter as the brand ambassador for...
UK's Mirriad Advertising to place units into administration after funding fails
2 days ago
Mirriad Advertising is heading into administration. The company could not secure necessary...
Virat Kohli to be the face for Oakley Meta performance AI Glasses
2 days ago
Oakley and Meta have partnered with cricketer Virat Kohli to launch their...
Budweiser Partners with Football Icons Erling Haaland and Jürgen Klopp to Launch New Campaign
2 days ago
Budweiser is launching a new global football campaign called 'Let It Pour'...