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How To Market A Game
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Latest posts
Last updated 2 days ago
Crafty Buildy Strategy Simulation Buyers Guide
2 days ago
At the end of 2024 I wrote my definition of the meta-genre...
Most people who buy your game won’t play it
about 1 month ago
The amazing thing about Steam and its player base is that they...
Can itch.io success translate to Steam success?
about 1 month ago
In my previous blog I looked at the stats for an itch.io...
Benchmark: Itch.io traffic
about 2 months ago
Hot take: the biggest constraint on indie developers isn’t “visibility” it’s “interest.”...
How an itch.io game became a million-dollar hit: The Roottrees are Dead
2 months ago
The Roottrees are Dead is an amazing case study of how a...
The biggest gap in game success
2 months ago
I am now halfway through my 2025 Staying Inside Conference. Honestly, I...
The hit games of early 2025
3 months ago
To stay abreast of the Steam marketplace I like to track how...
Benchmarks: How Many Wishlists Can I get From Steam Next Fest
3 months ago
We are in a new era of Steam Next Fest (SNF). In...
When should I post my Steam coming-soon page?
4 months ago
When should you launch your game’s coming-soon-page on Steam so you can...