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Last updated about 1 hour ago
Why Twitch is launching its own Fortnite Creative experience, ‘The Glitch’
about 1 hour ago
Twitch is opening its own Fortnite Creative experience, called “The Glitch,” on...
Publicis buys Mars United Commerce to solidify its prowess in connected commerce
about 2 hours ago
As if it’s not already the dominant agency holding company, Publicis just...
‘There’s a point of diminishing returns’: Why retail media’s reckoning is said to be on the horizon
about 13 hours ago
With more than 200 retail media networks (and counting) and finite media...
Media Briefing: What to expect at the Digiday Publishing Summit, September 2024 edition
about 13 hours ago
A peek at DPS So far, 2024 is looking pretty good —...
Why Dow Jones is integrating its B2B businesses into its consumer event franchise, the Journal House
about 13 hours ago
The Wall Street Journal is no longer the only Dow Jones property...
Is digital OOH winning over more political advertisers? Kind of
about 13 hours ago
With less than two months to go before the most consequential presidential...
DMEXCO Briefing: Google’s antitrust troubles spark uneasy schadenfreude
about 13 hours ago
To receive our daily DMEXCO briefing over email, please subscribe here For...
U.S. v. Google: Ad tech antitrust trial by numbers — so far
about 13 hours ago
Related Insights Google on Trial Decoding the jargon behind Google’s antitrust ad...
Future of TV Briefing: FAST channels’ ad fill rates have slipped in 2024
1 day ago
This week’s Future of TV Briefing looks at how free, ad-supported streaming...
Buyers hope a proposed tariff on Chinese goods will disrupt the Temu and Shein ad blitz and lower Meta CPMs
1 day ago
As President Joe Biden’s administration takes aim at cheaper Chinese products —...
Why one of the largest Web3 game publishers sees in-game advertising as a path forward
1 day ago
The world’s largest Web3 game has thrown its hat into the in-game...
Broadcasters and advertisers expected a lot from the Olympics — was it worth it?
1 day ago
With the closing ceremonies a memory and medals stowed in trophy cases...